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Online Marketing Trends: Most Popular Online Display Advertising ...
... Marketing Trends. The Latest in Digital Media , Search Marketing, and Display Advertising, News, Views, Research, Infographic on Social Web and Mobile Usage Social Marketing .... The End of Search...
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DG to Integrate Nielsen Data to Deliver Cross-Platform Campaign ...
Nielsen, a provider of information and insights into what consumers watch and buy, and DG, a leading global advertising management and distribution platform, today announced a multi-year collaboration...
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Real-time bidding meets multichannel in a data-driven world: new report
A key trend highlighted in our recently published Real-Time Bidding Buyer’s Guide is that media buyers working with RTB for their display campaigns are gradually translating these capabilities to...
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Visualtising Is Among Fastest Growing Video Ad Tech Platforms - Melodika.net...
Visualtising Is Among Fastest Growing Video Ad Tech PlatformsMelodika.net (press release)Supply-Side Platform (SSP): The full scale SSP is integrated with all major demand sources and provides...
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RTB will reach $7 billion in North America by 2017
RTB will reach $7 billion in North America by 2017. The independent research firm forecasts that RTB will account for 34% of all online display advertising revenues by 2017. Industry efforts like...
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The Rubicon Project review | Rating publisher network,make money ...
The Rubicon Project is a network of ad networks that seems to work. Publishers can apply to one great catch-all for access to all the offerings of a whole bunch of networks. Great design, great...
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Aggregate Knowledge Joins the AppNexus App Marketplace to Bring Best in Class...
Aggregate Knowledge (AK), a leading measurement and analytics company that connects data and media across all channels on a single platform, today announced its service is integrated with the AppNexus...
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The Future of Data | Inside Analysis
Tapping into this technology platform and combining it with a strong data management platform http://t.co/c01XCkwJ...See it on Scoop.it, via Adexchange
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Rubicon Project Passes Google in US Audience Reach - LiveJournal
Rubicon Project, the leading independent digital advertising technology platform for the comScore 500, has been ranked first in reach (measured by unique visitors) in the comScore Media Metrix monthly...
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HI-MEDIA : VivaKi Nerve Center Announces European Strategic Partnership ... -...
HI-MEDIA : VivaKi Nerve Center Announces European Strategic Partnership ...4-tradersFounded in 1996, Hi-Media is the European leader in online advertising, via Hi-Media Ad eXchange, and online content...
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Real-time bidding to see fastest growth in UK | News On Digital Media & The...
Research from Pubmatic and IDC says UK RTB growth until 2015 will outstrip US, France and Germany. (.@Windfelder lt. eurer #RTB Infografik ist US/UK Vorreiter, GER hinkt hinterher.See it on Scoop.it,...
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Big Data's Killer App: Mobile RTB - ADOTAS
Big Data's Killer App: Mobile RTB ADOTAS ADOTAS – As you may have noticed, mobile real-time bidding (RTB) has gained popularity recently.See it on Scoop.it, via Adexchange
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Tango Launches New Content Platform, Expanding Services Into Entertainment -...
Tango Launches New Content Platform, Expanding Services Into Entertainment Daily Markets (press release) Additionally, Tango is working with other developers, such as Bubble Gum Interactive – a game...
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Mobile RTB Ad Spend Increased 275 Per Cent in Q1 | - MobileMarketing Magazine
Mobile RTB Ad Spend Increased 275 Per Cent in Q1 | MobileMarketing Magazine European advertisers increased their mobile RTB (Real-Time Bidding) ad spend by 275 per cent between Q4, 2012, and Q1,...
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Science, front and center - Harvard Gazette
Harvard Gazette Science, front and center Harvard Gazette Profiles of scientists are in demand, as are explanations of cutting-edge research. Even the dynamics ...See it on Scoop.it, via Adexchange
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News Corp. To Take Equity Stake In The Rubicon Project In Exchange For FAN
News Corp.(NSDQ: NWS) is prepping a deal to fold the Fox Audience Network (FAN) in with ad optimizer The Rubicon Project, with the deal set… (News Corp.To Take Equity Stake In The Rubicon Project In...
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Download Admeld to be acquired bookAdmeld to be acquired book...
Download Admeld to be acquired book Admeld to be acquired book download Google.(INTERNET): An article from http://t.co/JJy2REF5...See it on Scoop.it, via Adexchange
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An RTB Global OPEN Marketplace 'Handling' Up To 100 Billion 'Events' Per Day!...
An RTB Marketplace 'Handling' Up To 100 Billion 'Events' Per Day! Nothing special here.See it on Scoop.it, via Adexchange
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Pubmatic’s “Protecting Pub data” Panel, aka, How Freaked Out are We?
One didn’t have to wait for moderator Doug Weaver‘s summation slide–the Homeland Security threat-level chart reconfigured to gauge the above question–to get that this was what was...See it on...
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Alex Rodrigues - Google+ - Hangout On Air with AdMob to learn about app...
Hangout On Air with AdMob to learn about app monetization strategies Following up on our last post, we’ll also be hosting a Hangout on Air from… (Hangout On Air with AdMob to learn about app...
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