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MediaPost Publications The Time For Video RTB Is Now 08/07/2012
The Time For Video RTB Is Now - 08/07/2012 (RT @MediaPost: The Time For Video RTB Is Now : Real-time bidding (RTB) has the potential to change the way digital...)...See it on Scoop.it, via Adexchange
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DoubleClick Advertiser Blog: DoubleClick Search: Manage your ...
For improvements in search management worflow, DoubleClick Search has just announced two new features for increased automation: scheduled uploads (available now) and scheduled interface edits (coming...
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DoubleClick Search: DS helps you manage your campaigns around ...
The DoubleClick Search (DS) team is excited to announce new scheduling functionality: Scheduled uploads (available now) and Scheduled interface edits (coming soon). These new features will enable...
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MediaMind and Adap.tv Sign Strategic Alliance | Ad Operations Online
MediaMind, a division of DG (NASDAQ:DGIT), and the leading independent provider of integrated digital advertising solutions, today announced a strategic regional partnership with Adap.tv, the world’s...
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Private Exchanges: The Solution Publishers Expected? | ExchangeWire.com
By Gareth Holmes, UK Publisher Director at PubMatic Publishers are finally facing up to the reality of the audience-driven, automated buying scenario that (PubMatic's UK Publisher Director Gareth...
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News Corp. To Take Equity Stake In The Rubicon Project In Exchange For FAN
News Corp.(NSDQ: NWS) is prepping a deal to fold the Fox Audience Network (FAN) in with ad optimizer The Rubicon Project, with the deal set… (News Corp.To Take Equity Stake In The Rubicon Project In...
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Download Admeld to be acquired bookAdmeld to be acquired book...
Download Admeld to be acquired book Admeld to be acquired book download Google.(INTERNET): An article from http://t.co/JJy2REF5...See it on Scoop.it, via Adexchange
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An RTB Global OPEN Marketplace 'Handling' Up To 100 Billion 'Events' Per Day!...
An RTB Marketplace 'Handling' Up To 100 Billion 'Events' Per Day! Nothing special here.See it on Scoop.it, via Adexchange
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Pubmatic’s “Protecting Pub data” Panel, aka, How Freaked Out are We?
One didn’t have to wait for moderator Doug Weaver‘s summation slide–the Homeland Security threat-level chart reconfigured to gauge the above question–to get that this was what was...See it on...
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Alex Rodrigues - Google+ - Hangout On Air with AdMob to learn about app...
Hangout On Air with AdMob to learn about app monetization strategies Following up on our last post, we’ll also be hosting a Hangout on Air from… (Hangout On Air with AdMob to learn about app...
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MediaMath and Improve Digital present The Battle...
MediaMath and Improve Digital present The Battle of the Machines - The Real-Time Advertising Era (by TheImproveDigital) (Video: MediaMath and Improve Digital present The Battle of the Machines - The...
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HI-MEDIA CONTINUES GROWTH WITH APPOINTMENT OF DAN GINNS - Econsultancy (press...
HI-MEDIA CONTINUES GROWTH WITH APPOINTMENT OF DAN GINNSEconsultancy (press release) (blog)Last month, Hi-Media created new channels for advertisers and their agencies to plan their marketing...
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Adconion Closes The Loop On Its Ad Tools With Mobile Addition
Adconion Closes The Loop On Its Ad Tools With Mobile Addition http://t.co/yf0AAucA #adexchange #rtb...See it on Scoop.it, via Adexchange
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Data Does Not Kill Creativity
Data Does Not Kill Creativity http://t.co/XgPG5SMc #adexchange #rtb...See it on Scoop.it, via Adexchange
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Yahoo Gets P&G Display Love; Facebook’s Mobile Ad Relevance
Yahoo Gets P&G Display Love; Facebook’s Mobile Ad Relevance http://t.co/rb5ip9HI #adexchange #rtb...See it on Scoop.it, via Adexchange
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Admeld to be acquiredAdmeld to be acquired book downloadGoogle.(INTERNET): An...
Admeld to be acquired Admeld to be acquired book download Google.(INTERNET): An article from: Telecommunic http://t.co/s77zU7J6...See it on Scoop.it, via Adexchange
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A quick guide to demand-side platforms - iMediaConnection.com
Now Doubleclick AdExchange and Mediaplex Exchange should also be inluded in the list.See it on Scoop.it, via Adexchange
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A Startup You've Never Heard Of Just Beat Google On One Key Number - Business...
Business InsiderA Startup You've Never Heard Of Just Beat Google On One Key NumberBusiness InsiderThe Rubicon Project, a Los Angeles-based advertising startup, just got major bragging rights.See it on...
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VivaKi Nerve Center and comScore Develop Custom Partnership to Deliver Ad...
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and the VivaKi Nerve Center today announced they will integrate a custom offering of comScore’s validated Campaign Essentials™...
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Google Gets Hit With Big Fine For Serving Up ... - Marketing Pilgrim
Marketing Pilgrim's "Legal" Channel. Sponsor Marketing Pilgrim's Legal Channel today! Get in front of some of the most influential readers in the Internet and social media marketing industry. Contact...
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